We all have different opinions and understandings about stocks, options, bonds, or other investment instruments. Hundreds of strategies and pieces of advice are prescribed to us through friends, books, strategists, social media influencers, colleagues, TV channels, YouTubers… the list goes on.
Most of such advice is based on the notion that investment requires in-depth knowledge of the equity market and therefore, is not for those who can’t invest time and energy in learning charts, reading balance sheets, and doing technical and fundamental analysis. Though this holds true, all new and wannabe investors still seek a simple strategy—a strategy they can follow without much thinking and effort.
If you are looking for such pragmatic yet easy-to-understand strategic advice, kindly read Just Keep Buying by Nick Maggiulli, wherein he fundamentally suggests keeping buying investment instruments as and when you have money to invest.
The author has analyzed data from the last 30 years and summarized that most markets go up most of the time despite all ill fates, like wars, recessions, financial crises, COVID-19, etc.
So just keep buying whenever you can with what you can. The writer has made this suggestion for large, diversified low-cost index funds where you would not be worrying about any dying stocks.
The author further advises that the best way of saving is to save more when you earn more and not a fixed percentage of income all the time. Moreover, you should try to increase your income rather than cutting down your lifestyle and much-needed expenses.
Though the advice is very simple and seems naïve or ridiculous at first, if you go deep down with the author, you will be mesmerized by the way the data has been presented, analyzed, and made simpler to understand.
The example of his grandfather purchasing a house on loan gives the reader a direction to think. Not all the decisions need to be financially validated. The author says this decision of his grandpa gave his entire childhood a lot of pleasant memories.
The book is primarily meant for the people living in the US as it cites the US bonds and securities more and often but the principles highlighted, are still applicable to everyone.
I really enjoyed this book as it alleviates fear, and anxiety and instills confidence when it comes to investment.
Thanks, Nick, for writing such a wonderful book that really gives the easy-to-follow investment strategy

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